Our DotMailer link is based on a scheduled task which populates a list of email addresses that are then uploaded to dot mailer.
Companies included based on following rules:
- Companies that have spent less than X in the last X days after spending more than X in the last X months
- Companies that have spent more than X in the last X days after spending less than X in the last X months
- Companies buying for the first time in the last X days
- Companies that have not spent X% of their total spend in the last X months
There are also company and contact based filters such as company type, contact type, etc.
A time stamped journal can be created against the account in Prima for any campaign click or opens.