The Strap line is a way of targeting specific text that you want your customers to see for example a holiday message or to let them know about an existing sale on products.
Prima Go > Contents > Banners > Strap Line
Here you can chose which page you would like the strap line to show on, whether it can take you to a certain page, what you would like it to say and the colours, once you have completed these boxes hit Save. You can then refresh your webpage and the Strap Line will show.
